Rick Moody is tweeting a short story, with snippets every ten minutes until Wednesday (except for sleepy time). That is a lot of effort, and a lot of tweeting (which I don't do, because I can't schedule it the night before and then be pleasantly surprised when it magically pops up during the day. Pop!). Whatever, Doonesbury made fun of it, and Doonesbury is never wrong.
But, the coolest part? If you want, you can get the whole short story in a book of tweets! I know, I know, I'm great and I do things for you all the time. It must be true that human nature is helpful.