5.05.2010

The New Yorker speaks

The New Yorker (holiest of holy)'s web editor Blake Eskin talks about how the New Yorker approaches the internet. He says:
...[I]f you had to come up with a list of adjectives for what the New Yorker brand represents – excellence, polish, depth – those aren’t necessarily things you can achieve on a blog, podcast or Twitter feed.

When we started the website the original plan was to fact check blog posts and that just doesn’t work. You can’t ask people to write in a freer, more immediate way and then put them through the same editorial machine. But New Yorker writers tend to have informal voices that are a lot more formal than most.
Fair point! He talks a lot about tying in blogs and print--really interesting, really worth the read.

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